According to a recent study, the U.S accounted for $9.7
billion of the $62.7 billion of reported loss attributed to unlicensed software.
Software piracy is perhaps one of the biggest and most costly problems for independent
software vendors. Let’s take a deeper look into the industry, and how you as an
ISV can plan, manage and implement a “software copy protection” culture within
your firm.
Breaking down Software Piracy
Understanding the various forms of software piracy can help
you gain a better insight into what kinds of threats lurk over the internet and
amongst various organizations:
·
End User Piracy
Individuals and enterprise customers may be breaching the
piracy law by the installing a software for which they do not own the license. Furthermore,
the use of the software on more devices than what has been prescribed is another
example of end user piracy.
·
Internet Piracy
In some instances, piracy websites offer a free download of
software, or post cracked passcodes. The era of peer-to-peer networking has
given rise to a cult where organizations can transfer files and software using
these networks, where no central management system exists. This makes it
difficult to track down, and stop these perpetrators from illegally
distributing your software online.
·
Software Counterfeiting
This is the act of illegal duplicating licensed software for
the purpose of imitation and resale at a lower price than the original seller. Counterfeit
versions are available online, on disks, hard drives, etc.
How Is This Impacting Software Development Businesses
The global rate of unlicensed software has been increasing
annually. Among the top 20 software license piracy hotspots, the U.S. made the
top three! Understanding this significance the U.S. government protects computer
software under its U.S copyright
laws, U.S. code Title 17 and 18. In spite of the growing government
regulations, there still remains an imminent, looming threat.
As these rates increase, your revenues and profits take a
hit! Here are some ways that software piracy is hurting your business:
·
According to the Business
Software Alliance (BSA), 35 percent of the packaged software installed on devices
globally in 2005 was illegal;
·
This amounted to $34 billion in global losses
·
As your revenues thin out, the prospects for
your growth become slimmer
So, how can you turn your unlicensed software user into a
paying customer?
Getting Powerful, Reliable Software Licensing Solutions
By using these solutions, you ensure that
your software licenses are protected at all times, and that your enterprise
customers can gain the benefits of a licensed, compatible and fully featured
software solution for their use. RLM gives ISVs the license protection they
need to ensure that their software is used within the terms and conditions that
has been specified!
Hundreds of software publishers and tens of thousands of
end-user organizations depend on our software, RLM, to manage billions of
dollars worth of software licenses every day. RLM allows you to capture new
customers and increase your revenues with existing customers.
To learn more about Reprise License Manager (RLM), feel free
to browse through our website or contact us at, 1 (781) 837-0884.
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